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    National Marketing Manager at London Academy Business School (LABS)

    By
    musteey
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    The London Academy Business School (LABS) is a company that offers learning and advice. They make special courses for both private companies and public organizations. In recent years, LABS has focused more on the financial sector.

    We are looking to hire for the position below:

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    Job Title: Country Marketing Manager

    Location: Abuja

    Employment Type: Full-time

    Main Responsibilities:

    Create and Follow Marketing Plans:

      • Make and follow detailed marketing plans to promote LABS’ courses and programs.
      • Use online marketing, social media, events, and traditional ways to reach more people.

    Improve Brand Image:

      • Keep LABS’ branding the same on all materials and communications.
      • Work on LABS’ online presence, including the website, social media, and online ads.
      • Create and update brochures, presentations, and promotional materials.

    Monitor and Report Performance:

      • Keep track of how well marketing and business activities are working.
      • Make regular reports on marketing success and student enrollment, and suggest improvements.
      • Manage the marketing budget wisely.

    Grow Business Development:

      • Find and build relationships with private organizations, government agencies, and others.
      • Maintain good relationships with key partners to boost enrollment and program offerings.
      • Do market research to discover new business chances.

    Boost Student and Professional Enrollment:

      • Create and implement strategies to meet enrollment goals for courses and programs.
      • Organize and join recruitment events, open days, and info sessions.
      • Guide and support potential students and professionals through their application process.

    Be Creative and Motivating:

      • Come up with unique marketing campaigns to make LABS stand out.
      • Motivate and lead a team to achieve great results.

    Connect with Stakeholders:

      • Work with academic and administrative staff to align marketing activities with the institution’s goals.
      • Build strong connections with alumni to enhance LABS’ reputation.

    Qualifications:

      • Bachelor’s degree in Marketing, Business Administration, or a similar field; Master’s degree is a plus.
      • At least 5 years of experience in marketing or business development, preferably in education.
      • Good knowledge of digital marketing tools.
      • Ability to work alone and in a team.
      • Strong skills in analysis and problem-solving.
      • Willingness to travel when needed.
      • Proven success in marketing strategies.
      • Good understanding of the Nigerian education market.
      • Excellent communication and negotiation skills.

    What We Offer:

      • Competitive salary and bonuses based on performance.
      • Supportive and energetic work environment.
      • Chance to make a big impact on education in Nigeria.
      • Opportunities for professional development and career growth.
      • Chance to work with a top educational institution in partnership with a well-known UK university.

    How to Apply:

    If you are interested and qualify, please send your detailed CV and a Cover Letter to: [email protected] and [email protected] using the Job Title as the subject of your email.

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